Rachel Rosario
Human-Centered Strategist
What I do:
A) Understand people:
I use human-centered service design to uncover customer needs, understand experiences, and identify opportunities for improvement.
B) Solve for business:
As an MBA with experience owning products and services across pharma, tech, retail, and not-for-profit, I connect customer needs to business strategy and goals.
C) Make it happen:
I stay involved from strategy through implementation—bringing ideas to life through project management, cross-functional collaboration, and change management.
Strategic Brand Planning
Boosting revenue of an underperforming drug to treat Ulcerative Colitis
Employing Behavioural Economics
Boosting enrolment in Canadian newcomer integration programs.
Client Negotiations
Negotiating Regulatory Constraints in a Digital Patient Support Platform
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Available for freelance and full-time roles.